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The Psychology of Influence: How to Learn to Persuade and Achieve Success

14.99 €
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The Psychology of Influence: How to Learn to Persuade and Achieve Success
14.99 €
A classic of business literature, a worldwide bestseller, and a must-read for ambitious politicians, managers, advertisers, marketers, and anyone who wants to persuade and achieve their goals.
The author, Dr. Robert B. Cialdini, a professor of psychology, spent many years studying the principles of successful sales. Based on his research, he wrote a guide to motivation and persuasion, which many respected periodicals have recognized as the best book on influence ever published.
This limited-edition special edition features a stylish design and ribbon bookmark.
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