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Don't hope to get rid of books (Umberto Eco)
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MVP: How to Launch Products and Services That Customers Love

29.99 €
Out of stock
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MVP: How to Launch Products and Services That Customers Love
29.99 €
How to create another iPad? For every famous success story, be it Apple or Google, there are countless failures. Thousands of companies constantly ask themselves - how to make products that customers will like and save money when launching them on the market.

The book "MVP" is exactly about this. Before you is a clear step-by-step guide from which you will learn how to:
- not only find unmet needs, but also measure their importance;
- competently segment the target audience;
- use Agile methods - Scrum and Kanban;
- make an excellent UX design;
- form a value proposition;
- increase consumer value through improvements;
- create an MVP prototype and test it on users.

The information will be useful to everyone - from designers to businessmen and engineers - everyone who wants to create a successful market product.
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